Tap into your gym’s full potential

Without a compelling Group Training offering you are missing out on 72% of your market potential. Unleash the power of Group Training to capture your full market.

Show me how

The proven power of group training

Top trend worldwide

Group training is the most popular programming trend worldwide, with free weight classes, functional, and HIIT all making the top 5.

Captures influencers

Group training captures the greatest and most influential market – Millennials and Gen Z who make up over 80% of all gym attendance.

Creates social hold

Millennials and Gen Z value atmosphere in a dedicated environment with like-minded people.

Here to stay

More than 40% of the US market is now captured by boutique fitness studios focused on group training in immersive environments. It’s your time to win back your market share!

Maximise the value of your space

Smart group training allows more people per m2.

Arma programs are designed to optimise returns and maximise every square metre of your studio.

Our programs boast low capital outlay and exceptional capacity metrics that transforms your studio into a profit-generating powerhouse. Don't miss out on this golden opportunity to supercharge your business! Find out what it takes to unlock the true potential of your studio.

Take advantage of a multi-service offering

While group training may be the world’s top fitness trend, research shows members demand more than just scheduled Group Training classes. They also want the ability to train in their own time, in their own way, at least some of the time. This is how you can win the game!

Arma can raise your competitive advantage by delivering the multi-service offering your market wants, right sized to maximise consumer value, club capacity and business performance.

Elevate your member experience

In the competitive landscape of fitness, creating market-winning Group Training experiences goes far beyond simply tossing exercises into a stylish studio. It requires immersing your members in an unforgettable X-perience every time they step through your doors.

Arma will elevate your business and empower your coaches to curate immersive experiences by prioritizing the perfect blend of purposeful programming, elevated coaching performance, and epic beats in a thoughtfully crafted environment.

Tested, refined, perfected

Arma workouts are not only built on science-based training techniques - that's a given. They are also the result of thousands of hours of practical experience delivering immersive fitness experiences. Developed, tested, refined, and perfected over many years, Arma workouts have been crafted to create the ultimate user experience for your members and coaches alike.